Brand identity and development for a ceramics brand based in the UK.
- Art Direction
- Brand Identity
Having an interest in pottery and ceramics, this brand concept grew from the very simple idea of a circular ceramic plate.
The exploration started with a series of hand-drawn, symmetric shapes that became the core pattern component and incorporating a subtle roughness into the custom logo mark is both expected yet meaningful. A bold color palette aims to differentiate from the typical earth tone hues associated with pottery.